Hello, I’m Andrew Martin, and I’m a UK-based freelance Search Engine Optimiser (SEO) with User Experience (UX) tendencies.
I have worked on websites for large global corporates, local community groups, charities, and a handful of my own projects, where I have been responsible for improving their visibility online through SEO.
My background in coding websites in HTML and CSS led me into project management, and from there I then moved on to digital fundraising, copywriting, and email marketing, social media, and eventually into SEO. I’ve given countless SEO basics in-house training sessions and talks.
I’m a technical SEO – meaning that I often work alongside developers, to make sure that a site is set up in the best way for Google, Yandex, Baidu, and Bing. I’m used to talking tech with developers, and plainly with non-technical speakers.
I want to bring that to your small to medium enterprise, community group, and charitable organisation – the kind of organisation that really wants SEO advice, but are often thwarted by cost or a minefield of agencies and experts.
I’m not the right person to talk to if you’re wanting to invest in paid advertising in search engines – things like PPC, AdWords etc. You’d need an SEM for that, but I know a few really good ones.
I’m a regular at the bi-annual BrightonSEO conferences, contributor to EcomChat and UXChat chats on twitter, I’ve written articles for Social Media Today, contributed to WhatUsersDo articles on UX and SEO, and Accessibility for Blind and Partially Sighted Users, and to a ClickZ report on great mobile ecommerce, and I have been a speaker at the Optimisey SEO conference in Cambridge.
I live near Huntingdon in Cambridgeshire with my rescue cat overlord Ruby, where I enjoy growing things in my garden, digging up dead relatives, listening to vinyl of dubious quality, and helping to deplete the planet’s tea during my spare time.